How we came up with COLOR JEU

I first came up with all natural COLOR JEU crayon formula when I was living in Los Angeles, California. My little cousin loved drawing, coloring, and playing with crayons so much, but he has developed allergy reaction to those commercial crayons, Sad... 

I'm William,

that cousin

Unfortunately, I was only a student (with no money) and I couldn't afford to complete my project. Few years later, I moved to South Korea, got a job, made money, and met new people, who helped me to develop my secret recipe, beeswax + Plant leaf wax.

With the support (seed money) from the government and passionate people, in 2016, I officially resumed developing COLOR JEU crayon to the next level. 

Trial and Errors 


Yay, we nailed it!

Just to name a few...

  • Gold medalist @ INPEX, Pittsburg, PA

  • Chairman's award for best startup, Korea SBC

  • Passed safety tests: AP(ASTM D4236), CPSIA (F963-16), CE, KC

  • Technology patent registered in US & Korea